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Same Principles, Different Outfits
What kind of content do you create? Blog posts, Social media, and email? Let me know, and I can make sure that I include the type of content in my experiment considerations.
Susanna Gebauer
3 min read


Why Undated Content Breaks Trust—and How to Fix It for SEO
I spent the past few weeks in my second home on the mountain. Last Sunday, I came back to Berlin. When I entered my building, I found a note on my door: There has been a broken pipe. Do NOT use the water and do not put anything down the drain. Wait, what? How am I supposed to live in my flat without water or a working drain? That’s essential for basic human needs. I looked at the note again, trying to figure out when it was put up; it could have been anytime between early May
Susanna Gebauer
3 min read
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